Category Archives: Business

What startup communities can learn from the Black Wall Street | Anthony Frasier | TEDxBarnardCollege

What do Silicon Valley and Tulsa, Oklahoma have in common? More than you could ever imagine. Over the past one hundred years both have been home to entrepreneurial multi-millionaires. And though comparatively fewer have heard about The Greenwood District in Tulsa, otherwise known as “Black Wall Street;” Anthony Frasier showcases how the fabric of this once vibrant ecosystem laid the groundwork for innovation and growth all over the United States. Inspired by his predecessors in Oklahoma, Frasier’s TEDx weaves a story of a determined entrepreneur from Tulsa to Newark, who would eventually co-found The Phat Startup and breathe new life into a U.S. community.

“Anthony Frasier is the co-Founder of The Phat Startup, a media company that produces resources for entrepreneurs.
His work has been featured on CNN Money, Forbes, Black Enterprise, and Black In America. Frasier was also named an innovator by AT&T which led to a spot that aired to millions weekly and was praised by The Washington Post. A serial entrepreneur, Frasier founded the startup Playd and award-winning gaming site, The Koalition. Frasier is actively involved in Newark, NJ, helping aspiring entrepreneurs. His initiatives have been recognized by the Business Outreach Center and he was granted the Award for Community Impact in 2012.”

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx

How to Start a Business with No Money

 

I have been running my own businesses now for over 13 years, and during that time I have been approached by countless people all asking me pretty much the same thing, and that is, “how do I become successful in business?”

If you ask 100 people that question, you are going to get 100 different answers. This is because most of the people you ask are going to talk to you about a specific business model, sales idea, or marketing tactic, etc…

In my opinion, the answer is simpler than that; however, I can’t actually take credit for the simplicity of my answer.

Back before I started my last company, I was given some business advice that, at the time, I thought was the dumbest thing I’d ever heard. It didn’t make sense to me, because I wasn’t yet in business.

Years later, I’ve come to realize that it was some of the smartest advice that I’ve ever received. I say this, because, after following the advice, I ended up building a company that I sold for $1.2 million back in 2008.

In the video post below, I share with you exactly what this advice as, as well as how I put it to use in my own business, and, it is my hope that, after watching this video, you will do two things; share the video with others, and take my advice to heart.

http://onlineincomelab.com

How To Write A Business Plan | How To Start A Business

 

 

From: http://www.StartupDaddy.com
Lots of people have ideas to start a business, but starting a successful business takes more than a good idea, it takes planning. Whether you want to start a business out of your garage or get your new venture funded by an angel investor, you need a business plan. This video introduces the elements of a business plan, complete with Business Plan Templates.
To download the free business plan templates go to: http://www.StartupDaddy.com

 

 

Advertising Spending by Media Outlet Statistics

Advertising Spending by Media Outlet Statistics

By Patrick Hill @HGDMarketing

 

 

 

Advertising Spending by Media Outlet Statistics

In the past five years, companies spend more on online advertisement, and television advertisement. Print advertisement has been less than both online and television. However, companies still invest in print advertisement since it’s another media channel that they can reach their audience. Online advertisement for 2016 has been the biggest increase in spending. Even though the numbers are consistent in the same rate, it doubles in 2016.

 

 Investment chart

(Sources from Advertising Spending by Media Outlet Statistics. (2017).

 

2016

  • Online advertisement – $72,000,000,000
  • Print advertisement – $32,000,000,000
  • Television advertisement – $62,000,000,000

 

2015

  • Online advertisement – $68,000,000,000
  • Print advertisement – $33,000,000,000
  • Television advertisement – $57,000,000,000

2014

  • Online advertisement – $67,000,000,000
  • Print advertisement – $33,000,000,000
  • Television advertisement – $46,000,000,000

 

2013

  • Online advertisement – $65,000,000,000
  • Print advertisement – $33,000,000,000
  • Television advertisement – $46,000,000,000

 

2012

  • Online advertisement – $64,000,000,000
  • Print advertisement – $33,000,000,000
  • Television advertisement – $39,000,000,000

 

2011

  • Online advertisement – $60,000,000,000
  • Print advertisement – $36,000,000,000
  • Television advertisement – $32,000,000,000

 

 

Reference: 

Advertising Spending by Media Outlet Statistics. (2017). Retrieved from http://www.statisticbrain.com/advertising-spending-by-media-outlet-statistics/

 

4 Principles of Marketing Strategy #business #marketing #strategy

 

A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What’s my competitive advantage? http://bit.ly/29heNou

Move toward any goal, big or small with my FREE guide in the link above.
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Brian Tracy

7 Small Business Marketing Strategies – Top small business marketing strategies

 

http://www.outreach2.com/ These 7 small business marketing strategies are designed to help owners of small to medium to sized businesses grow their sales and profits. Often business owners have one thing in common. Although they may be very good at delivering the products and services their company provides, the problem they have is ensuring enough people really know about it!

So the common problem is how to improve their Sales & Marketing!

From defining your niche, showing your customers proof that your business is the company they should choose, to building a personality into your business. These are all simple and easy to implement small business marketing strategies that every business owner should do.

In this video, Stefan Boyle, founder of http://www.PrintRepublic.co.uk gives 7 small business marketing strategies every business owner should be implementing into their business today!

Stefan Boyle

Hands on Skills: How to use Twitter for your business.

Hands on Skills: How to use Twitter for your business.

 

Social media has over a billion users that are currently active on the platform. People from all over the globe use social media to connect or reconnect with individuals. Professionals use social media to advertise and network with other professionals. Therefore, professionals use social media to engage with their audience, and other professionals. Even so, it is highly recommended for those professionals to reach audiences for business interaction. Businesses rely on social media to interact as well as marketing. When it comes to social media for businesses, it is highly a priority to engage with your audience. So, how to use Twitter for your business?

 

Twitter is an interesting platform with 140 characters and hashtags. It is where most people just engage in hashtags to be a part of the conversation. Now, I want you to consider the next steps as an assignment for you to acknowledge the do’s & don’ts when setting up a business page on Twitter.

 

The ten do’s.

  1. Interaction
  2. Campaign
  3. Promoting
  4. Advertising
  5. Updates
  6. Products
  7. Services
  8. Events
  9. PR
  10. Showcase

 

The Ten don’ts.

  1. Personal usages
  2. Profanity
  3. Harassing
  4. Bullying
  5. Political
  6. Soliciting
  7. Spam
  8. Discrimination
  9. Hate Speech
  10. Scam

 

The way you use twitter for your business is by being more aware and conscience of your business practices. Know what your 140 character words will be and how you going to reach your audience. The best way to get results for your business is by using hashtags to get impressions which are like views in a way. The higher your impressions are, the more conversions you will get for your business. Conversions are when people click on what you advertise or say on twitter. It is difficult for a business to get sells digitally. However, if you grasp it, you may get results that can be sells. Here is what I want you to do as of developing hands on skills on Twitter.

 

  • Set up a Twitter page for your business
  • Add contacts
  • Make sure your page is set from logo to website link
  • Type 4 to 6 messages using hashtags from trending topics
  • 140 words has to be about brand awareness which is soft selling your brand
  • Explain your business through two messages
  • Present a product or service through two messages
  • Leave a link in one message
  • Use a picture or video of your product or service in one message
  • Interact with curious consumers.
  • Be transparent and confident in your pitch
  • Sell your brand mission and vision to the consumers
  • Repeat each of these steps again each week or month.

 

You will see results within these steps. However, there is no guarantee on getting sells. It depends on your pitch and product. Have to find a way to persuade your audience into buying your product or service.

 

 

Good luck and keep practicing

 

 

 

Sell or Be Sold (Audiobook) is here

 

Grant Cardone is an American author, motivational speaker, real estate investor, and sales trainer. In this book “Sell or be Sold” it shows that knowing the principles of selling is a prerequisite for success of any kind, and explains how to put those principles to use. This title includes tools and techniques for mastering persuasion and closing the sale.  Goodreads gave it a 4.3 out of five.

 

You can listen to the whole entire book for free by listening to the playlist on the left hand sidebar. Grasp as much as you need to learn how to sell.

 

grant1

Go to http://www.Grantcardone.com to read his latest work and learn much about what he does.

Here is a sample and remember to listen to the playlist for more chapters on the left hand side of the site.