Hidden Gem Digital Marketing launch date for service (TBA)

Dear Readers,

 

It is honor to give you information about digital marketing and marketing in general. This blog site is dedicated to give you much insight from blogs to videos. I am happy to say that I will be launching my marketing services on my official website which will be announce in the coming months. Continue supporting my business as I am set to make announcement soon. Preparations are in order to officially help your business needs meet your satisfaction and goal. Look out for giveaways such as Starbucks, Staples, and other gift cards. Not to mention coffee mugs, shirts, and more.

 

Check out the website

http://www.hiddengemdigitalmarketing.com

 

The Four Pillars of Hotel Marketing – How to increase your direct booking?

 

We design, engineer and support state-of-the-art marketing tools for hotels and chains. Since the creation of the company in 1999, we’ve been focused on helping hotels improve direct bookings through their websites and other channels. Built by marketing experts and real hoteliers, WIHP knows just what it means to manage a hotel, and created a marketing company around the true needs of the modern hoteliers. As a hotel marketing agency, we believe that we are only good if we can increase the revenue and profits of our customers, who are the most important resource we have. Our business purpose is to guide our customers in the hotel marketing world, and to help them make the right decisions that can be measured in increased results. We believe that the best marketing is about promoting and selling the truth, and that being truthful in marketing is one of the most efficient ways to boost sales.

WIHP – The Direct Booking Company

 

Digital Marketing in the Age of Influencers | SXSW Convergence 2016

Consumers are increasingly craving relatable content to guide their purchases, and they look to social media and digital creators for their inspiration. A retailer’s relationship with those content creators, who have the power to reach consumers and make real connections, is a crucial part of getting their message heard by the right audience. rewardStyle President and Co-Founder, Amber Venz Box, will highlight how the landscape of digital influence has evolved over the years becoming a pillar in key marketing strategies that shape consumer engagement and brand loyalty.

Programming your mind for success | Carrie Green | TEDxManchester

Carrie Green started her first online business at the age of 20, whilst studying Law at the University of Birmingham. Within a few years she took the business global, selling throughout the UK, USA, Canada, Australia and Europe and receiving over 100,000 hits on the website every month. In 2011 Carrie launched the Female Entrepreneur Association as a way to help inspire and connect female entrepreneurs from around the world. The network has grown to over 140,000 women and they now produce a digital magazine, This Girl Means Business, weekly videos, free online classes and more.

 

How to sell: Selling on eBay

 

The best method I can suggest for upcoming startup retails is start selling on eBay before doing a web store. Why is that you may ask; it is simple and convenient for sellers to understand about selling goods. eBay is the best hands on tool to use for beginners. Selling a product is not all that simple. eBay isn’t an easy selling platform. What way to better understand consumer behavior then eBay.  I manage to sold about $2,368.75 through twenty-two transactions of selling goods on eBay.  The way I did it was evaluating consumer behavior through spending.  Let’s take this Xbox One S console for example.

 

 

Examine the product and marketing of Xbox One S if you were to sell a console through your web store. (B2C)

  • Demographic
  • Psychographic
  • Value (New or Used)
  • Shipment
  • Inventory
  • Description
  • Photos
  • Profit
  • Return Policy
  • Social Media
  • Email Marketing
  • Digital Marketing
  • Cost per item
  • Payment Setup
  • Website
  • SSL
  • Analytics

 

Now, examine the product and marketing of Xbox One S if you were to sell a console through eBay.

  • Value (New or Used)
  • Shipment
  • Profit
  • Description
  • Photos or video
  • Return Policy
  • Inventory
  • Social Media

 

eBay is slightly different from selling on a web site. eBay is the first step towards understand how to sell a product. Like I said earlier, I evaluated how consumer spend when it comes to buying a product. The better I understood that, I can dictate the next process which is the value. With the value, I have to examine how long did I had my console, and give a description of the console. Later, I take photos (which has to be new) of the console, or I can do a 90 second video break down of the product. After that, I have to set up a reasonable price that works best for both parties where they get a console that is new or used and works perfect. Whereas I get a decent profit from the sell of my console. If I happen to have three function able and healthy consoles that are the same, I can add them in as inventory which increase profit. Not to mention I would have to set up a payment system and shipment system. Once that is all settle, I use social media to get the word out on the consoles that are on sale. Which is why eBay is the best learning tool for beginners how are selling products. The better you understand how to sell, you learn more.

The idea is for you to acknowledge how to sell before you take that step to sell a product. Baby steps lead to walking and then you will be able to run a function able retail business. Take baby steps first and then walk.

 

 

How stores track your shopping behavior | Ray Burke | TEDxIndianapolis

This talk was given at a local TEDx event, produced independently of the TED Conferences. Why are companies so intent on using technology to track our behavior? Our actions reveal what we desire, how we shop, and why we buy. Retailers can now learn so much more about shopper behavior than ever before, and while these “big data” applications create concerns about privacy, the detailed data can be used to design stores, product offerings and promotions that connect with our interests, speed up the shopping process, and help us find items we will buy. These new tools are critical to improving store efficiency and shoppability; and offer a vision of the future of retailing.

Hidden Gem Digital Marketing blog